An annual regional event taking place in a specific Iowa city, it connects homeowners with professionals in the construction, renovation, and home improvement industries. For example, a resident looking to remodel their kitchen might attend to gather ideas, compare contractor bids, and discover new products.
This type of exposition offers numerous advantages, including opportunities for direct engagement with service providers and access to the latest trends and technologies. Its historical context reflects a growing demand for personalized living spaces and a desire to maintain and improve property values within the community.