The phrase represents a recreational activity and a geographic location. Specifically, it refers to the practice of ascending into the atmosphere via heated air within a large fabric envelope, conducted in the vicinity of a prominent valley in Wyoming. An instance of this would be engaging in a flight at sunrise over the Snake River, observing the Teton Range from an elevated perspective.
This activity provides unique perspectives of the landscape and offers a tranquil experience distinct from other forms of aerial sightseeing. Historically, it has become a notable element of regional tourism, attracting individuals seeking memorable and picturesque encounters with the natural environment. The serene nature of this experience contrasts with the ruggedness of the surrounding terrain, providing a complementary perspective on the region’s character.