This annual event in Lane County serves as a regional exposition, drawing vendors and attendees interested in recreational watercraft, fishing equipment, hunting supplies, and related outdoor activities. It provides a concentrated marketplace where businesses can showcase their products and services to a target audience of outdoor enthusiasts.
The significance of this gathering lies in its economic impact on the local community, fostering commerce and supporting related industries. Historically, such events have provided a crucial platform for product demonstrations, expert advice, and networking opportunities within the outdoor recreation sector. They can also contribute to conservation awareness and responsible outdoor practices.