The phrase refers to the process of placing a food order with Burger Bros through their digital platform, typically a website or a mobile application. This system enables customers to select menu items, customize orders, specify delivery instructions, and complete payment transactions remotely. As an example, a customer might utilize a smartphone to access Burger Bros’ website, choose a burger and side dish, and then submit payment details to finalize the purchase for either delivery or pickup.
Functionality of this nature offers advantages in terms of convenience and efficiency. Consumers can bypass telephone ordering and potential wait times, managing their orders at their own pace and according to their personal schedules. Historically, similar ordering systems developed as restaurants sought to improve customer service, streamline operations, and expand their market reach through digital channels. The adoption of digital ordering reflects a broader trend towards technology integration within the food service industry.